Our clients don't partner with us to crank out content that’s cheap and fluffy. They rely on our expertise as writers, editors and communicators to create disciplined, focused and effective content strategies that get their message heard and their voice into the conversation.
We aren’t the cheapest.
We aren’t the flashiest.
We’re hands-on, we’re professional and we get results.
At Layup Content we’re acutely aware that, in today’s dynamic markets, our clients need more than just generic blog posts. They need actionable, insightful content that truly helps them demonstrate their value and stand out from the crowd.
Yes, content strategy and thought leadership are buzzwords. But they're all we do.
Our engagement process includes a lot of face time, getting to know our clients, their businesses and what they need their content to do. From there we together craft a strategy that will help achieve those goals and start on production and execution.
Anyone can hack together a piece of content. Experience has taught us that asking the right questions, of the right people, in the right way, and turning that into something engaging that actually resonates with readers is the hard part. It is an extremely nuanced skill which can take years to perfect.
We’ve put in the time, and we put those skills and experience to work for our clients on a daily basis.